How to Brand Your eCommerce Store the Right Way

How to Brand Your eCommerce Store the Right Way

From quality products to using the right packing tape, so your products arrive safely, getting your eCommerce store off the ground is a labor of love. Here are a few tips to help you succeed on the branding side of things so as to develop a loyal customer base.

  • Build marketplace credibility – This is usually based on 5-star reviews. Encourage shoppers to leave a review if they love your product. You may even want to provide a little discount on their next purchase if they leave feedback. Since people are more likely to want the discount if they liked your product, you end up with more positive reviews.
  • Grow your following on social media – Social media is emerging as a great place to market an online shop. You can show off your products in photos and videos and even host contests where your customers post their products in use with the hashtag you select. Be sure to have a prize for the best post.
  • Offer great customer service – If something does go wrong, your customers will want to know that you are quick to make it right. That can turn a bad experience into a good one, and maybe even get you a nice review based on the overall experience.

Attractive Printed Tape for Marketing Your Brand

Wholesale Packing Tape can also help you with some inexpensive marketing materials combined with something you need anyway. We offer custom printed packing tape that you can use to attractively and safely ship your products. Call us today at 760.652.9087 to learn why businesses have been using our packing tape for the past 40 years, or you can request a quote online.