To get your eCommerce business going, you need to develop a presence online, particularly among your target audience. How can you accomplish this goal and increase your revenue? Here are a few tips.
- Use social media to your advantage – Not everyone is excited to be marketed to while on social media, but eCommerce businesses are in a unique position to do so. Showcase your brand and your products in your own posts and then promote them using the right hashtags to attract attention. This can make others aware of your brand. A little competitive analysis can reveal what hashtags your most direct competitors are using.
- Direct marketing via email – Offer a discount in exchange for an email address with the understanding that you will use the consumer’s email for marketing purposes. Now you have a wider customer list to direct market to, and the discount you provided in exchange for the email address may give you that all-important first sale. It’s much easier to get existing customers to return, especially if you have a great product.
- Make wise use of inexpensive marketing – For example, you need to package your items for shipment, so why not advertise your brand with custom printed packing tape. It may be more affordable than you think.
Custom Printed Packing Tape at Wholesale Prices
At Wholesale Packing Tape, we pride ourselves on offering attractive printed packing tape at a rate that eCommerce businesses can afford. Give it a try by calling 760.652.9087 or submit our online contact form for a callback from a tape expert.